For more than 40 years, Playmobil has inspired children to stimulate their imaginations as a trusted global toy brand. swerve is the company’s AOR.
Playmobil wanted to grow their Canadian Facebook page to increase followers and engagement.
swerve created a strategic Facebook editorial calendar, inclusive of sharing and promoting photo and video content tailored specifically for a Canadian audience. Our team continues to research and provide monthly analytics reports with recommendations to optimize post performance levels.
Within our first year together, swerve increased followers by 300%, engagement by 260% and reach by 95% to 1.2 Million Unique Visitors. Our efforts equally increased impressions 170% to 3+ million.