Dreambaby® is an internationally renowned child safety brand known for its affordable and high-quality safety solutions for infants and toddlers. swerve is the brand's AOR for Public Relations and content creation.
swerve was asked to build brand awareness, drive consumers to Dreambaby’s e-commerce site, and create buzz and excitement for product offers.
We developed a monthly email marketing campaign that featured impactful and timely content, with a revamped look to drive interest.
The campaign resulted in a significant open rate increase that continues to grow each month, with ever-increasing link clicks and higher online sales.